Archive

Skill: Analytics & Website Statistics

CounterCholesterol.org Launched

Just launched CounterCholesterol.org, a project of the National Forum for Heart Disease & Stroke. We served as the project's lead user experience designer, information architect, and developers. The project as a whole was completed in coordination and collaboration with Rive Creative, also of Washington DC, on a quick turnaround basis. The mobile-friendly, responsive website features […]

International Ocean Symposium Website Launched

Designed, developed and launched a website for the International Symposium On Capacity Building For Sustainable Oceans. Dual-language (English and Japanese), mobile-friendly / repsonsive, WordPress website done on a quick turn around basis. 

Tracking File Downloads and External Links with Google Analytics

Google Analytics is pretty robust. Out of the box, it provides most of the stats that website owners and administrators need to understand how much their site is being used, how it's being, by who, when, and from where. The one thing it doesn't do automatically though, is track file downloads — downloads of files […]

Configure and Format WordPress Salient Nectar Theme

Enabled the blog feature on a client's WordPress site that previously used only the Pages content type. Set the blog posts to appear on a custom page and URL; created a custom theme for new blog page; formatted the theme to improve the appearance of the archive and indiividual posts; and set configuration options for […]

Launched: Fiscal FactCheck

Don't let the looks deceive you. While the layout and general functionality of Fiscal FactCheck is fairly straight-forward (and dictated by existing branding), there is more than meets the eye with this WordPress website. We built this site up using modern PHP and the latest WordPress technologies including the Roots Sage and Bedrock systems. Plus, […]

Analytics and Metrics Consultation

Providing nonprofit client with consultation services regarding the creation of metrics and reports to measure the success of their online resources. Developing goal-centric, largely non-transactional metrics that can be used to measure their progress in areas such as reach and engaement. Pulling and analyzing existing data as necessary from Google Analytics and custom reporting tools. […]

Launched: Scimergent.com

From concept to design to live website in 5 business days! The site isn't massive, but the job entailed designing the company's logo in addition to Scimergent's website. The site features a custom homepage animation; a CMS for content editing and easy access to the site's internship applications; a Twitter Bootstrap foundation. Mobile-optimized, responsive version […]

Website Marketing and Usage Analysis of VillaHippoCampo

Performed an analysis on the website usage statistics (analytics) for VillaHippoCampo, paying special attention to bounce rates and exit pages provided by Google Analytics to identify areas for improvement. Also conducted a content analysis to identify potential search engine optimization opportunities. Finally, reviewed the site's placement in Google search results relative to competitors and provided the […]

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