Archive
For the upcoming launch party of ATTIC, numerous businesses are donating door prizes to be given away in a raffle format. Several of the winners will be seleced dynamically from attendees that register for a MailChimp-based newsletter while attending the event. To make this possible, I'm developing a simple mobile web application that uses the […]
New Carbon Footprint Calculator for the Center for Climate and Energy Solutions (C2ES). This PHP-based tool, designed to let users calculate the carbon emission impact of their life and behaviors, utilizes a bunch of AJAX, some neat jQuery elements, and several other technologies to create a clean, user-friendly and personal experience. It was designed for […]
Designed and coded a custom HTML e-mail template for the Center for Climate and Energy Solutions' (C2ES) Make An Impact campaign. They supplied a banner image and some general specifications and I took it from there. After gaining acceptance for the design comp, I used HTML, CSS, and MailChimp's own markup to create the custom […]
Developed a simple custom email template for use by CRFB for its Debate the Debt Campaign (a recent whirlwind website project built in 5 hours). Users that sign the petition receive a series of personalized email messages branded to match the Debate the Debt website.
Coded a custom HTML email template using my client's own branding with MailChimp's template system. Their (nice) system allows me to lock down the template by specifying which regions can be edited and which can be hidden. They've really done a great job with their service. One awesome feature is that they "inline" you CSS […]
MailChimp, a mass emailing solution, offers an API so that you can use to create native, fully customized sign-up forms on a website. I'm using this API with a little PHP for a client's newsletter sign up. Of course, MailChimp also offers their basic copy-and-paste forms as well as MailChimp-hosted forms, but you can't achieve […]
Oversaw the design work for a new HTML email newsletter for a federal government project. A junior designer developed the first set of comps. I revised those comps for final delivery to the client. I also developed the email marketing strategy including the mailing schedule and content.
Designing an email newsletter template for a client. I’m building off the branding work that I did for their website. The newsletters will be distributed using iContact, which I set up for the client.
Designed and implemented a new email newsletter for a client looking to improve marketing of their research publications. The new design features eye catching typography, images, and a modest amount of text to help improve open and click-through rates. It renders well in Outlook and Gmail with only minimal design loss (fixoutlook.org and www.email-standards.org).
Provided a new communications strategy, helped execute it, and established an analytics framework to monitor the success for the members-only section of a client’s website.